No matter the size of your business, you need to have a plan to grow. Since business growth needs to be enabled, here are 4 tools that I use personally or with clients to improve productivity and develop new business. These will help you as well.
Read MoreWhat is your strategy for marketing communications? Specifically how do you sound to your audience and how does it fit with your brand personality? Read below for a fun example of how one company does it and some guidelines on your efforts to be creative.
Read MoreEven a younger blog can have a "best of" for the year. And while this is only post #47, there were plenty choose from this year. I had a blast writing them and enjoyed your reactions here, on Facebook and on Twitter. Here are the most read posts for the year.
Read MoreAre you one who gets nervous before a presentation? Whether your audience is a group of executives at your company or the local chamber of commerce, you want to show up and deliver your material with confidence. Here are three ways to do that...
Read MoreIf your brand or business is stuck in one spot. Or moving in reverse. You need to read this post for an example of a great brand and business turnaround. This doesn't happen as dramatically with every client, of course. But when it happens, it's awesome.
Read MoreNo one wants to think of themselves as a spammer. Because spamming is what other people do. People who are solely "out for themselves". But this list might surprise you. Are you more of a spammer than you thought? Take my quick assessment below.
Read MoreAre you able to flex your company muscles? Or are is your company getting sand kicked in it's face? If you find yourself pushed around by customers, without a strong plan for growth, easily slowed by the smallest obstacles, you need to read this post.
Read MoreSome companies exist a long time before they decide to take the plunge and hire marketing help. Others commit early because they get it. What's the right staffing strategy and how do you know when it's time to hire marketing help?
Read MoreHere's the truth: companies and people get lazy. So do marketers (yes, it's true). So what do you do when the marketing plan no longer inspires internally or externally. Here are 5 steps to take when the "dollars out" are no longer bringing "dollars in".
Read MoreWhether you are trying to manage your personal brand or a branding position for your company, you'll need a tight grip on its personality. The right character traits attract the right people to it. Who are you trying to attract?
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