What is your strategy for marketing communications? Specifically how do you sound to your audience and how does it fit with your brand personality? Read below for a fun example of how one company does it and some guidelines on your efforts to be creative.
Read MoreDo brands matter to you? Of course they do! But the right brands really matter. And if the brand has a consistent and relevant brand promise, there can be a great long-term relationship (and positive results) for everyone involved.
Read MoreWhether you are trying to manage your personal brand or a branding position for your company, you'll need a tight grip on its personality. The right character traits attract the right people to it. Who are you trying to attract?
Read MoreThe bloom is off the rose. Being a social media expert has lost its charm. Why? Because there are too many experts. And many of them are advising from a light or cracking base of experience.
Read MoreNew to the blog? Subscribe to Fix, Build and Drive™ by Email today. That way you won't miss anything important. Yes, believe it or not, there is still a huge crowd running over to join (or re-join) Twitter. Even in the glow of Google's Google Plus launch, Twitter represents a significant opportunity for small businesses and nonprofits.
Read More
3 Reasons To Hire An Intern Right Now
10 Cool Places To Write A Blog Post
Tell Your Story: 5 Elements Of A Great Home Page
4 Great Marketing Tools To Help Grow Your Business
5 Marketing Resources for Small Business Owners
Ideas for Job Search, Career and Life
