social media

10 Ways To Know If You’re A Social Media Spammer

No one wants to think of themselves as a spammer. Because spamming is what other people do. People who are solely "out for themselves".  But this list might surprise you. Are you more of a spammer than you thought? Take my quick assessment below.

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10 Signs You Are Being Lazy On LinkedIn

Whether you are looking for work, to build a consulting practice or start a new company, LinkedIn is such a great place to get found. Unless you are lazy. Then the opportunity is lost. #bummer

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Business Networking: 5 Ways To Avoid A Massive Failure

Once an uncomfortable chore, business networking is now a vital part of developing the personality and energy of your brand or business. Not only can you not avoid it, but you now have to embrace it. Or suffer the slings and arrows of your target community.

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5 Reasons To Stop Cold Calling And Start Networking

Can you imagine what happens to people when you call them cold? Well, no surprise, they stiffen up. They get uncomfortable.  And they wish they hadn't answered the phone.  So what options do you have. Uh . . . how about networking?

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How To Create A Facebook Content Calendar

Facebook is an amazing place to engage with friends, fans, vendors, employees and more. But what do you say?  How do you create content that people care about? And how do you "feed the beast" each day?

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12 Ways To Market Your Company To Potential Employees

No matter the state of the economy, one thing is forever true.  You should never stop actively marketing your company as a future home for job candidates.  Because people are an integral part of any organization.  And here's how to do it . . .

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A Smart Checklist For New Bloggers

For those of you ready to begin a blog (and wanting to do it right), you might be looking for some evidence that you are on the right path.  Most bloggers struggle to get started. So here's a head start for you.

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Social Media Expert? No, Not Me.

The bloom is off the rose. Being a social media expert has lost its charm. Why? Because there are too many experts. And many of them are advising from a light or cracking base of experience.

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5 Steps To Improve The Hiring Process

The hiring process is broken at many companies.  And since people make your company great (or not great), the hiring process and its result can make or break your year as well as the delivery of the long-term plan.

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Social Media Is Not Your Business Problem

It would be easy to point a big finger at social media (or a lack of social media) as a problem for your business.  One that must be remedied in the coming year.

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